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The artist gives his £25k prize award winnings to independent music venues

The artist receiving the award in Newcastle
Sam Fender was awarded the Mercury Prize recently in the North East

The artist has handed over the full amount of his £25,000 honor cash to the Music Venues Trust, which functions to protect the Britain's grassroots music venues.

The star was given the award on mid-October as his third album People Watching was declared the top album of the last 12 months.

The musician has decided to donate the funds to the trust, in recognition of the essential function local spots played in his early career.

"I personally wouldn't be doing this success if it wasn't for all the shows I played around the North East, and beyond, when I was starting out," said Sam Fender. "These spaces are renowned, but they are struggling."

Since the start of 2023, at least 150 of these locations have ceased operations – roughly one-sixth of the total UK scene.

Recently, well-known musicians like Pulp, the group Coldplay, Katy Perry and Ed Sheeran have all backed the Music Venues Trust in its attempts to keep the scene afloat, by adding a modest fee to their ticket costs, which supports local stages.

Fender also joined in, collecting over £100k on his recent tour to assist numerous local spots across England, Scotland, and Wales.

These funds helped spaces that were dealing with possible closure due to challenges arising from floods, fires and bereavements, as well as regulatory hurdles, legal disputes and neighbor objections.

Some locations were granted financial assistance in upgrading infrastructure and technical equipment that positively impacted artists and fans.

"The notion that revenue from concerts in major spaces backs the independent spots, where it begins for musicians like me, is just sensible," the star has said.

Pulp on stage
They are one of the many acts who gave their Mercury Prize prize money to charity

He is among several artists to contribute his award funds to good deeds.

When they received the prize in the mid-90s for their album their work, lead singer Jarvis Cocker announced that the band would give their cash to the organization War Child.

In 2002, artist the artist divided her prize between a few charities, including the NSPCC and a Sickle Cell charity.

"I also gave a grand to my local community centre, to their classes, because I trained in gymnastics when I was a child and they needed updated gear," the artist explained to a publication.

Previously, Ezra Collective contributed their funds to the youth organization that nurtured their group, as well as other grassroots music organisations.

And 1994 winners they donated their prize to a MS organization after a friend was identified with the illness.

"The victory was quite enough," stated artist Small. "The cash was the extra but we didn't require the bonus, because we had the honor. So our success impacted somebody else's life."

In the past week, the MVT announced it had protected a couple of small stages in the South East, by bringing them into public stewardship.

The Joiners in that area and The Croft in that location were purchased under the community ownership initiative, which is funded by the arts council and enthusiasts who purchase "stakes" in the venues.

CD
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Cristina Day

A seasoned gaming journalist with over a decade of experience specializing in online slots and casino trends across the UK market.

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